Operations design for owner-run service businesses

Your business has outgrown how it's run.

I redesign how the work gets done for where the business is going, then hand it over to the person who runs it.

Book a 15-minute call

"You haven't started where I thought you were going to start. You've gone straight to the nub of the problem."

Founder, creative branding agency
Rebecca Wilson, operations designer, Valid Point

For owner-run service businesses of 15 to 50 people, mostly engineering and technical consultancies, architecture practices and agencies. Based near Stirling, working mainly across Scotland.

Why it's hard from the inside

Setting up how a business runs and running it are two different jobs.

Running it means following the plan and keeping everything on time. Some operations people are brilliantly logical: here's the plan, A, B, C, tick, tick, tick. That's exactly who you want running it.

Setting it up means working out what the plan should be, then changing it when people or technology don't behave the way you expected. It needs someone who can get halfway and say stages three, four and five don't make sense any more.

Designing how the business runs is part of the MD's job. It's just hard to do while you're running the business, and harder to see from inside it. So most businesses end up hiring an ops manager to run something nobody has designed.

How I work

Built around your people and how you make money.

I start with your people.

Process is just how people pass work to each other. I look at what they need to do a good job: the context, the right information, and a clear picture of what good looks like. 99% of people want to do a good job. Most just need to be able to see it.

I design around how you make money.

When a business moves into a new phase, the way it makes money changes too. I work out the new version, whether that's utilisation, delivery margin, project profitability or something only your business has, and design around it, so everyone can see which way they're heading.

I make small changes, in the right order.

Don't throw out what's already there. If it works, I keep it and hone it. I start with the obvious leaks and do things by hand before anything gets automated, so each step pays off on its own and people actually use it.

You can see problems from another room.

A few early warning signs, built from work people are already doing, so you know when something's drifting without checking everything yourself.

How it works

Three steps, and you decide at each one.

01

A 15-minute call. Free.

You tell me what's going on. I'll tell you honestly whether I can help, and if I can't, I'll say so and point you at someone who can.

02

Is it a no-brainer investment? £2,500.

I talk to you and a few of your team, and look at the spreadsheets and reports you already use. You get one page: whether it would clearly pay for itself, where the money is, and what would confirm it.

If you go ahead within 30 days, the £2,500 comes off the project. It's a verdict on your business rather than a quote for mine.

03

The redesign. Usually three to six months.

We agree the problems worth solving, I spend time with your people, and we work through them in order, so it's clear who does what and who decides what. It finishes with a handover to the named person who runs it, and something that works without me.

Scoped and priced after the diagnostic.

The first step is a 15-minute call, and it costs nothing.

Book a 15-minute call
What people say

They say it better than I can.

"You have made a tremendous impact. It's hard to identify a single part of the business that was not affected positively by you in a major way."

CEO, Specialist Marketing Agency

"Hands down one of the smartest colleagues I have ever had. She can grasp the most strategic objectives and break them down into execution-focused packages without missing a beat on the details."

CEO, Leadership Education Tech

"Rebecca instinctively gets what needs to be achieved and takes an analytical approach which delivers impressive results."

Director, Market Research Firm

"We've never had a Rebecca before."

Beverley, Creative Branding Agency

"Studious, thoughtful and supportive. If you need a sensible, hard-working and insightful person to put an uptick on your business graph, look no further."

Founder, Content Agency
Is this for you?

This works best at a particular moment.

This is for you if...

  • You run a service business of 15 to 50 people where every job is priced differently
  • You're heading into the next phase of growth and the business has outgrown its current structure
  • Something has changed, or is about to: you want to step back, you've brought in an MD, you're restructuring, you're redesigning around AI, or you're about to hire an ops manager
  • It still runs through you more than it should
  • You're ready to put money and your team's time into getting it right
  • You want your people to come with you

This probably isn't for you if...

  • You're still working out what your service is
  • You want software installed and walked away from
  • You want someone to run operations for the long term (that's the person I hand over to)
  • You're looking for an accountant or someone to manage your books
  • Nothing is changing and nothing is urgent

Not sure? Book a 15-minute call. We'll work out whether this makes sense for both of us. No pitch.

Field Notes

What I've been thinking about